Many pricing practitioners often misunderstand the price-to-win (PTW) process. Six Price to Win Misconceptions eBook The “Six Price to Win […]
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Many pricing practitioners often misunderstand the price-to-win (PTW) process. Six Price to Win Misconceptions eBook The “Six Price to Win […]
One of the most common errors we see in bidding is dealing with uncertainty. Bidding experts can all agree there […]
We hosted a webinar on Demystifying Price to Win. Read the article to find out how you can watch the webinar and win more contracts.
Competitive intelligence is your solution to secure the right data that will help you with capture and bid strategies. But […]
Assessing competitor behavior matters when it comes to a pricing strategy. As pricing analysts, capture managers, and business developers well […]
When working on a bid pricing strategy, you need to know where to invest your time and effort and which […]
You must make your company decisive about its competitive intelligence efforts. Develop a set of effectiveness criteria. Measure your strategy against its ability to be effective. And, be enough of a salesperson to sell this idea to your management and on up the chain.