One of the most common errors we see in bidding is dealing with uncertainty. Bidding experts can all agree there […]
One of the most common errors we see in bidding is dealing with uncertainty. Bidding experts can all agree there […]
Assessing competitor behavior matters when it comes to a pricing strategy. As pricing analysts, capture managers, and business developers well […]
When working on a bid pricing strategy, you need to know where to invest your time and effort and which […]
Price to Win (PTW) is the price at which you will likely win a competition based on how all competitors are evaluated by the buyer. Price and Non-Price factors are taken into consideration in the process. Price to Win is also shorthand for the process and professional function of evaluating competitions.